Willie Roberson

Willie Roberson is a Director in FGS Global’s Digital Strategy Division where he orchestrates advocacy, reputation, and brand campaigns across organic and paid digital platforms. Tasked with client relationship management, Willie works across our Research, Insights, Creative Services, Media Planning, and Analytics teams to develop impactful strategies for clients with measurable results.

Prior to joining the firm, Willie worked at Revolution Messaging. In this capacity, Willie managed full-service digital advocacy campaigns for Top 100 non-profit organizations and political candidates. Prior to his time at Revolution Messaging, Willie managed clients at DCI Group, LLC. In this role, Willie served as the primary point of contact for various Fortune 500 clients and 3rd party amplifiers regarding telecommunications, technology, and military acquisition public affairs campaigns. Willie’s background also includes work with the New Jersey Democratic State Committee, New Jersey Governor’s Office, and The Leadership Conference on Civil and Human Rights.

A native of South Brunswick, New Jersey, and avid believer in “Central Jersey”, Willie enjoys comic book movies and a good sub/hoagie sandwich. He earned a bachelor’s degree in Political Science with a minor in Legal Studies from The University of Rochester, where he also received academic and athletic honors playing Division III football for the Yellowjackets.

 Willie currently resides in Washington, D.C. with his fiancée and two bunny rabbits.